Twitter Rolls Out New TweetDeck Restricting Access to Verified Users Only

Following a series of access issues with TweetDeck, Twitter is rolling out a new version of the web app to users. The company announced on Monday that in 30 days, only verified users will be able to access TweetDeck. This includes Twitter Blue subscribers, verified organizations, and those who have received verification by Twitter. The move comes after various functions of TweetDeck became unavailable due to rate limits imposed by Elon Musk to prevent scraping.

Twitter has confirmed that all saved searches and workflows from the old TweetDeck will be transferred to the new version. Users migrating to the new platform will have the option to import their columns. The revamped TweetDeck will feature full composer functionality in addition to Spaces, video docking, and polls. However, the Teams functionality will be "temporarily unavailable". With these enhancements, Twitter offers a 30-day trial period for users to test the new TweetDeck before deciding to subscribe to Twitter Blue.

During the recent downtime, it was noted that TweetDeck is widely used by social media managers and brands. With the platform transitioning into a paid product in the next 30 days, these users may seek alternatives that offer a more comprehensive feature set. Nonetheless, the new TweetDeck promises to deliver an improved user experience, which might justify the cost for many.

Twitter has been testing a new version of TweetDeck for several years now. Under the new management, the company is finally rolling out the updated version globally. The changes are seen as part of efforts to prevent scraping, which has led to the removal of legacy APIs affecting the web app. It remains to be seen how the user community responds to the changes, particularly the shift towards a paid model. The next 30 days will be crucial in determining the success of the new TweetDeck model and its acceptance among the platform's core user base.